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Which social signals can I find in Scompler?

Track, analyse and monitor the performance of your social media posts and create clear reports for your team, clients or managers.

Get a clear overview of your social media activities in Scompler and analyse the performance data of your posts. You save time and can easily compare the aggregated results of the following channels.

  1. Facebook
  2. Google Analytics
  3. Instagram
  4. LinkedIn
  5. X (Twitter)
  6. YouTube
  7. TikTok
  8. Threads
  9. Staffbase

General Information: Social Signals Import

Scompler runs three recurring background jobs to keep engagement and performance metrics up to date across all supported networks:

Post Refresh frequency
Up to 1 week old Every 2 hours
1 week – 1 month old Every 24 hours
1 month – 1 year old Once per week (Sunday)

Posts older than 1 year are no longer refreshed, as their metrics are assumed to be stable.

Facebook

  • Reactions: like/ love/ haha /wow /sad/ angry/ total
  • Post clicks
  • Comments
  • Shares
  • FB hide: all posts / only this post
  • Impressions: organic/ paid/ total
  • Reach: organic/ paid/ total
  • Report as spam
  • Video play
  • Image views
  • Link clicks
  • Facebook page: like/ dislike

    Metadata

  • Target languages

  • Target locations (country, region, city)

Import Schedule

  • Post import: hourly at minute 40

  • Metrics refresh: according to the general Social Signals schedule

Google Analytics

  • Average time
  • Bounce rate
  • Direct
  • Email
  • New visitors
  • Paid
  • Returning
  • Referral
  • Search
  • Page views
  • Sessions
  • Social
  • Time in h

Instagram

  • Comments
  • Likes
  • Saved
  • Shared
  • Engagement
  • Reach
  • New Followers
  • Profile Views
  • Profile Activity
    • Biography link clicked
    • Navigation
    • Email
  • Reels

    • Total Interactions

    • Reach
    • Save
    • Shares
    • Views
    • Likes
    • Komments
    Story
    • Views

    • Reach

    • Replies

    • Follows

    • Profile visits

    • Shares

    • Total interactions

    • Navigation
    • Back taps
    • Exit taps
    • Forward taps
    • Forward swipes

NOTE: Performance data for stories is only forwarded from the 5th view from Meta to Scompler.

Import Schedule

  • Posts & reels: hourly at minute 45

  • Stories: hourly (if enabled)

  • Metrics refresh: according to the general Social Signals schedule

Linkedin

  • Reach
  • Impressions
  • Engagement rate
  • Engagement
    • Like
    • Comments
    • Share
    • Click
Import Schedule

  • Post import: hourly at minute 50

  • Token refresh: daily at 11:00

X (Twitter)

  • Favorite
  • Retweet
  • Impressions
  • Quote Tweets
  • Likes
  • Replies
  • Clicks on the user profile
  • Video views: A count of how many times the video contained in the tweet was viewed. This is the number of video views aggregated for all tweets in which the video in question was posted
  • Quarter of video views - The number of users who have gone through each quarter of a video
Import Schedule

  • Post import: hourly at minute 55

  • Token refresh: every 30 minutes

YouTube

  • Comments
  • Like
  • Dislike
  • Favorite
  • View
Import Schedule

  • New videos: immediate via webhook (PubSub)

  • Token refresh: every 5 minutes

  • Webhook subscription refresh: daily at 02:40

TikTok

  • Views
  • Likes
  • Shares
  • Comments
  • Follower
  • Favorites
Import Schedule

  • Post import: hourly at minute 25

  • Token refresh: daily at 11:00 and 23:00

Threads

  • Likes
  • Quotes
  • Repilies
  • Reposts
  • Shares
  • Views
  • Follower
Import Schedule

  • Post import: hourly at minute 45

  • Token refresh: daily at 23:00

Staffbase

  • Impressions (registered visits, unregistered visits)
  • Reach (registered visitors, unregistered visitors)
  • Likes
  • Shares
  • Comments
  • Engagement (sum of likes, shares and comments)